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Dana White

Dana White, the President of the Ultimate Fighting Championship (UFC), is a prominent figure in the world of sports. Known for his dynamic personality and business acumen, White has managed to steer the UFC to unprecedented heights, turning it into a multi-billion dollar business. His endeavours span beyond the UFC, extending to investing, cryptocurrency, NFTs, and real estate, which collectively have augmented his net worth substantially.

Dana White’s Net Worth

Earnings (UFC)$500 million (estimated)
Earnings (Investing)$1.2 billion (estimated)
Investments$1 billion (estimated)
Crypto Investments$50 million (estimated)
NFT Investments$25 million (estimated)
Real Estate$75 million (estimated)
Total Net Worth$2.85 billion (average of estimates)
Net Worth Range$2.5 billion to $3 billion

A realistic picture of Dana White’s net worth is not easy to obtain, as different sources may have different methods of calculating net worth, and net worth may fluctuate over time due to market changes, business performance, and other factors.

Earnings (UFC)

White’s major earnings come from his role as the UFC’s president. He owns an estimated 9% of the UFC, which was sold to WME-IMG for a staggering $4 billion in 2016. Given his stake, it is estimated that White walked away with about $360 million pre-tax from the sale. Apart from this, he also receives a salary and a percentage of the UFC’s profit every year.

Earnings (Investing)

Beyond his earnings from the UFC, White has a sharp eye for investing. His investment earnings are estimated at around $1.2 billion. The key to his successful investments is the diversity in his portfolio, which ranges from stock market investments to private equity investments in various promising businesses.


White’s investment portfolio is quite diverse. His investments are not only confined to his interest in the UFC but also span across various sectors, including tech startups, food industry, and apparel brands. White’s investments are estimated to be worth $1 billion.

Crypto Investments

Like many other successful business people, White has also ventured into the world of cryptocurrencies. Despite the volatility and risk associated with them, he has made significant returns from his investments, which are estimated at $50 million.

NFT Investments

Non-fungible tokens (NFTs) have taken the world by storm, and White has capitalized on this trend. He has invested in various NFT projects and his NFT portfolio is estimated to be worth around $25 million.

Real Estate

White’s real estate portfolio is quite impressive. He owns multiple luxurious properties across the globe, including in Beverly Hills and Hawaii. His real estate investments are estimated to be worth around $75 million.

Total Net Worth

Considering all his earnings, investments, and assets, Dana White’s total net worth is estimated to be around $2.85 billion.

Net Worth Range

Given the various estimates and the potential fluctuation of his assets’ values, White’s net worth is estimated to range between $2.5 billion and $3 billion.

Final Thoughts

Dana White’s successful career and wise investments demonstrate that he is not just a sports enthusiast, but also a savvy business person. His continuous pursuit of growth opportunities speaks to his resilience and adaptability in an ever-changing financial landscape.


How did Dana White acquire his wealth?

White’s wealth mainly comes from his earnings as the President of the UFC, his diverse investment portfolio, and his holdings in real estate, cryptocurrencies, and NFTs.

What are Dana White’s most successful investments?

While his UFC earnings form a large chunk of his wealth, his investments in various sectors like tech startups and private equity investments have also reaped substantial returns.

What is Dana White’s net worth in 2024?

Dana White’s net worth in 2024 is estimated to be around $2.85 billion.

Risk Disclaimer

Fintech-Insight is dedicated to delivering unbiased and dependable insights into cryptocurrency, finance, trading, and stocks. However, we must clarify that we don't offer financial advice, and we strongly recommend users to perform their own research and due diligence.